From Reporting to FLeet intelligence
Overview
SafetyIQ was originally designed to help insurance teams analyze driver risk and safety patterns through advanced analytics dashboards. As adoption grew, we saw an opportunity to bring these powerful insights into Azuga Fleet, where fleet managers could proactively improve safety operations. This required translating complex insurance analytics into actionable operational insights for fleet teams.
Category
UX Strategy, Research, Product Thinking
Date
Jan, 2026
Outcome
Proposed a new 3-layer intelligence system.
Initial Ask
The product had many legacy reports that users found difficult to navigate and interpret.
The initial request was to redesign the reporting UI.
Key problems users felt:
Exploring how fleets use reporting
Methods used
Who uses fleet?
Mapping the reporting ecosystem
Workflow
Insight
Report
Custom
Old user journey
Example Scenario:
Users need three different levels of intelligence
What we prioritised first?
Core reports retained (Azuga)
New insights layer introduced (Safety IQ)
Dashboards integrated (SafetyIQ)
Legacy Screens
New Screens
Thank You